quality guidelines<\/a>, but most of the people are not aware of\u00a0this. Webmasters often receive emails from link building companies, in which they request you to include their client’s link on your website. They are even ready to pay you for the favor.<\/p>\nBut actually, it violates Google quality guidelines. Keep in mind that by doing so, you are adding irrelevant links to your content and it will affect its quality.<\/p>\n
Even though you add them on your home page or any other page of your website, it drains out a lot of link juice from your site. So, you should stay away\u00a0from them.<\/p>\n
#3. Limit the number of ads on your website and increase its speed:<\/h2>\n
To earn money from websites, many website owners decorate their website with lot of advertisements. It may annoy the visitors and due to that the bounce rate of your website may increase. Sometimes, it slows down the website and confuses the user; makes it hard to distinguish between the ads and content.<\/p>\n
It also makes people think that your website is mainly for advertisements and not to provide useful information. And your website will automatically lose their\u00a0trust. If the bounce rate of your website is high, again you will lose the trust of the search engines.<\/p>\n
Here are few suggestions to overcome this problem:<\/strong><\/p>\n\n- If you are using Google AdSense, then place your advertisements at\u00a0strategic locations; and people will never confuse them with your content.<\/li>\n<\/ul>\n
\n- If you are using in-text advertising, limit the number of links. Minimum 3 links are recommended per page. If you place too many of them,\u00a0your website may look spammy.<\/li>\n<\/ul>\n
\n- Finally optimize your website’s loading time with advertisements. Make sure, it doesn’t take more time to load. It is highly recommended to remove the welcome banner ads and pop up banners, because they are sure to annoy the user.<\/li>\n<\/ul>\n
#4. Give your and your company’s full profile (personal information, awards and testimonials):<\/h2>\n
The high quality content alone is not enough to improve the quality of the website. In addition to that, you need to create a trust, as I already said. The below given tips will help you increase the quality of your website.<\/p>\n
\n- Name of the website owner, official contact form, active phone number and professional email address, etc., are important. So, add those details.<\/li>\n<\/ul>\n
\n- Also add some professional information about yourself in the “About” page.<\/li>\n<\/ul>\n
\n- Add a photo or live video of your office, where the employees are working or interacting with clients, etc.<\/li>\n<\/ul>\n
\n- If you have received any award or accreditation from your industry, add those details as well on your website.<\/li>\n<\/ul>\n
\n- Add the official Facebook page widget on your site. It will help new visitors find user comments about your products and services.<\/li>\n<\/ul>\n
\n- Add real and positive testimonials of your previous clients or customers, on your homepage.<\/li>\n<\/ul>\n
\n- Protect your users’ privacy, especially when asking for personal information. Don’t forget to add a link to your privacy policy that explains how the information is managed. Also add SSL on your website as it will protect the user’s privacy.<\/li>\n<\/ul>\n
\n- You should also add a terms and conditions page to your website. If you accept payment from your users, create an environment of trust by saying that their amount is protected and you will refund the amount in case of any mistake; people won’t trust a website that doesn’t agree for refunds.<\/li>\n<\/ul>\n
\n- If you have worked with any reputable company, add its logos or badges on your website. But ensure that they are really there.<\/li>\n<\/ul>\n
If you follow all the aforementioned points of this section, it will definitely increase the trust of your website, among the people as well as among the search engines.<\/p>\n","protected":false},"excerpt":{"rendered":"
If you are looking for some best ways to increase organic traffic and search ranking, then this article will help you. In the SEO world, everything is constantly changing… algorithm, techniques, methods, etc. But one thing that will never change is website trust. You cannot simply earn this from search engines, especially from Google. It […]<\/p>\n","protected":false},"author":1,"featured_media":65,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[1],"tags":[15,14],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/bangaloreseocompany.in\/blog\/wp-content\/uploads\/2013\/10\/google-trust-rank.jpg","jetpack_shortlink":"https:\/\/wp.me\/p3Zrri-10","_links":{"self":[{"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/posts\/62"}],"collection":[{"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/comments?post=62"}],"version-history":[{"count":8,"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/posts\/62\/revisions"}],"predecessor-version":[{"id":170,"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/posts\/62\/revisions\/170"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/media\/65"}],"wp:attachment":[{"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/media?parent=62"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/categories?post=62"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bangaloreseocompany.in\/blog\/wp-json\/wp\/v2\/tags?post=62"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}