On-Page SEO is one of the most overlooked factors when it comes to ranking. Most people are just interested in building links even before their post gets indexed. But on-page SEO is the foundation or the building blocks on which a website is constructed.
Ignoring it will cause fatal disaster in the future. In this post, we are going to point out 10 most important on-page SEO practices for you to follow.
Top 10 Most Important On-Page SEO Practices:
1. Keywords:
Keywords are what you build your posts around. Besides the primary keywords, one should be looking at secondary keywords, LSI as well as longtail keywords for opportunities to rank.
Longtail is easier to rank because of your competitors are likely to concentrate on raking the primary keywords.
2. Title Tags:
Important ranking factors, title tags should have keywords but should look as natural as possible. H1 and H2 tags are most important, make sure you use them wisely. Search engines like Google often look at the title tags to figure out what the post is about.
3. Permalinks:
Another very ignored features but not ignored by Google. The permalink should have the main keyword and should give an idea as to what the post is about. Don’t worry if it’s a little different than the title of the post.
4. Multimedia:
This includes images, videos, gifs, etc. Images are largely responsible for the slow loading of a website (we are touching on this later in the post). Be sure to compress every image using free compressors, before you upload it and publish your content.
5. Interlinking:
Interlinking has two branches: internal links and external links. While the former represents hyperlinking within the website, the latter means linking to some other website.
Both are significant and are considered a ranking factor by Google. Here it’s important to mention that one must take care while linking other websites.
6. Meta Descriptions:
When you search on Google or other search engines, you are likely to see links to several pages with descriptions below. Those are meta descriptions written for the benefit of readers as well as search engine crawlers. It helps rank posts on Google.
7. Page Loading Speed:
Google has already announced that website loading speed is definitely a ranking factor. The attention span of people on the internet is pretty low therefore fast loading website is an absolute necessity. Select a suitable theme and compress images that you upload in your post.
8. Content-Length:
A minimum of 300 words is recommended, but there is no limit as to how big a post can be. Big posts with lots of information and great representation have more opportunity to get attention, rank on Google and procure some backlinks.
9. Grammar And Spelling:
One of the several things that Google hates is bad grammar that tends to put people off very easily.
You must work on your grammar or else get yourself the aid of tools like Grammarly and Hemingway App. Try out the free version before you jump in for paid services.
10. Readability Score:
You readers should be able to read the text without putting in much effort. That’s the idea for good readability scores.
Let us know how you are making your website better via on-page SEO?
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