Today, we all know that it is no longer about creating a good website and then waiting for the people to come to it. Today, we have to reach out to the people and make the site more visible on the internet. For this purpose, having a website which is SEO friendly is extremely important. A website which has implemented good SEO strategies will appear in the top organic results of search engines and will get more traffic. If you have a business and want to promote it in Bangalore or outside, you can hire SEO services in Bangalore. The prices are pretty nominal and the ROI is high. However, if you are just an amateur, such as a blogging hobbyist, you may not want to spend the money on SEO. For you, there are some very effective SEO tips which will not cost you a penny.
First Things First
Content is the king and it has been said many times over. There is absolutely no denial of the fact that the most important thing about a website is its content. The content is important for two reasons. First of all, the users who visit your website will stay on it for a longer time if the content is good. If they like what they see, they will also give you good word of mouth marketing. The second reason is that search engines like Google rank the websites better which have good content and add value to the users. This is why having a good content is a must.
Use The Right Keywords
Even if you are a blogger, if you want to increase the visibility of your pages in the search engine results, using the right keywords is important. But there are a few things you will want to keep in mind while placing the keywords.
– Do not overdo the keywords to increase ranking; search engines will know it
– Use the keywords at the right places and not just the body of the page, such as Meta tag, title tag, page title, etc.
– Make the use of keywords meaningful and don’t add them just for the sake of it
Using The Keywords In The Permalink
Although we have already talked about the usage of the keywords above, this still requires special mention. The placement of the keyword in the permalink or the URL can truly make the difference in the SEO. The URL you are using should have meaningful words instead of unintelligible characters. For instance, use ‘great_new_phone’ instead of something like ‘?p=22.’
Page Load Time Matters
Page load time also plays an important role in making your website more search engine friendly. The sites that take longer time to open in the browser may lose some ranking. Therefore, remove all the unnecessary items from the website that are causing the page load delays. Use the compressed images and videos. Unless you absolutely need it, do not use too many flash graphics.