Making websites mobile-friendly is one of the top priorities these days, and yet mobile ranking is more often than not ignored. According to big players like Google, 50% of the searches are made on handsets. If you don’t take advantage of this, then it’ll be a big opportunity missed.
Here we are posting 8 very effective SEO tips that’ll help your website in mobile ranking. This will help send maximum organic traffic to your site without breaking much of a sweat.
8 Effective SEO Tips To Optimize Mobile Ranking:
When it comes to content, the first thing you should be thinking of is keywords. Proper keyword research can make or break your website. We recommend you look into long tail keywords to make posts that are more likely to rank because of lack of competition. There are various free tools like Google Keyword Planner for you to make use of.
- Mind The Redirects:
Google recommends redirects like 303 for the handset. This will ensure that when someone clicks on a URL, s/he lands where s/he is supposed to. Using server-side redirects is recommended over java scripts.
From time to time you should be checking how your site is performing, how well Google bots can crawl your site. You can keep track of these things via Google Console tool.
- Images And Videos:
One of the biggest culprit in making a site so heavy that it takes several seconds, even minutes to open is images that you use on your post.
Be sure to optimise images, reduce the size and give them caption and don’t ignore the alt text. Definitely use videos to sustain users.
- Website Loading Time:
When trying to rank your site on mobile, you need to make sure that the page loading speed is on point. For sites that take longer time, they are unlikely to rank.
Google has officially declared that website loading speed is an important ranking factor and needs to be taken seriously.
- Use Sitemaps:
Using sitemaps are more important than you think. Sitemaps really are just XML file that lists the URL on your site. Generate a sitemap using a plugin or some website free of cost.
Then go ahead and submit it to search engines like Google and Yahoo. There should be separate versions for mobile and web, and you should track if there are any issues via Google Console.
- Don’t Ignore The Locals:
When creating content, it’s a good idea to look at local search enquires because it’s often easier to rank those posts on your local search engines.
It’s easier to target local folks and build trust. And when it comes to building trust, makes sure you use local names, addresses, etc.
- Mobile Friendly Tags:
One of the most ignored features is the use of appropriate tags. You must have noticed that, especially for new websites, tags often are indexed and ranked way before posts, therefore, it’s a good idea to spend some thoughts on the use of tags when posting on your website.
- Mobile Responsive Theme:
Make sure that your site is mobile friendly. If not, get a mobile-friendly theme or hire someone who can build a mobile-friendly theme for you to work on. Google recognizes mobile responsive theme and even can play a role in getting your websites ranked.
Tell us how you are making your website mobile friendly?